Project Overview
Our design team worked tirelessly with the client to create a 100% custom case with elevated style and branding. The case was a hit and the client was elated with Tetrafab’s custom case solution.
Specs:
Thermal formed foam EVA case with carbon fiber PU overlay, custom heat transferred logo.
Challenge
Recently, a client came to us with a very unique challenge: create a case that was as aesthetically pleasing as it was functional and convenient. Because the end user would be using this case as a marketing tool, the look and feel of the case was extremely important. The major challenge here was to make something that was visually appealing and easily accessible, and to create a design that would really show off the color variations that people look for when choosing paints. Interior designers would be using our case to house a catalog of color palettes to show their clients. Accessibility was a major concern because the designers would need to easily swap color swatches in and out of the case pockets.
Solution
By working closely with our client throughout every step of the design process, we were able to turn their initial concept into a reality. We ended up going with a thermal formed foam EVA case for the shell, in order to protect the color palettes. To add some texture, we overlaid the Eva foam with a carbon fiber PU, and then created some deep ridges to the front and back of the case for style. The orange stitch accent to the shoulder strap and handles, along with a matte orange zipper, created some recognizable branding to match the orange in the client’s logo. The heat transferred rainbow polygons on the front of the case really added some pop to the overall look. On the inside of the case, we created staggered foam pockets for the palettes, and added a fold out sleeve, textured with same carbon fiber PU overlay used on the shell to hold the booklet, business card, and a few extra pockets for documents. Elastic bands hold the piece of formed foam down for easy access to the color palettes, and the company name was stitched onto the top piece for more brand recognition.
Results
Throughout several design phases, we were able to create a case that not only met our client’s requirements, but exceeded them. The case was truly one of our best creations to date. The resulting product was a functional case that will help the end user market their incredible products to prospective clients, all while maintaining clear brand recognition and undeniable style.